Influencer List: How to Add Influencers to a List

Learn how to include Influencers to a list in your IRM

In this article you’ll learn how to:

  • Add influencers to a list 
  • What uses an influencer list has

If you don’t have a list yet, you can create one in a few steps.


You can add your influencers to two types of lists:

  • Influencer list
  • Profile list

Adding Influencers to an Influencer List 


Adding influencers to an influencer list is quite simple. From your Influencer tab in your IRM you’ll find an option that’s called influencers. You click on it and a list of influencers will appear. 





Out of this list, you can check the box of the ones you want to include in a list and press on Add influencers to a List.



A pop up will appear and you will need to select the list you want to send your influencers to. Click on the Associate button and your influencers will stored in that list.



Note: You can do this task in bulk by choosing several influencers at once, or individually, it’s up to you.



Once you have added those influencers to your list, you can go to the List tab and have a preview of the influencers you have stored in that list.


How and Why You Can Add Influencers to a Profile List


Adding influencers to a profile list can be a valuable feature when managing campaigns, analyzing data, or planning strategies. Here's how you can do it and why it matters:

How to Add Influencers to a Profile List


Navigate to the List Tab and select a Profile List. Once you have the profile list you can click on the Add profiles.



Unlike an influencer list, which only allows profiles already linked to influencers, a profile list offers more flexibility. You can associate an influencer with a profile list even if they don’t have profiles linked to them. 




Click on the Add button and your influencers will be added to that profile list and you will have access to the aggregated data and overlap.


Use of an Influencer List

An influencer list is used to organize individuals or entities that have been created as influencers, enabling their inclusion in outreach campaigns, payment workflows, or program initiatives. It is integral to campaign execution and influencer management.

Outreach Execution


Add influencers directly to our outreach feature. Either from the influencer tab or the List tab, you select the influencers you want to include in the outreach and a pop up will appear for you to choose an outreach campaign. Press on the select outreach email to to include those influencers in the campaign.



Adding Influencers to Programs


Assign influencers to specific programs, ensuring seamless coordination and visibility. Add influencers directly to our program's product. Either from the influencer tab or the List tab, you select the influencers you want to include in a program and you go to Add to, Influencers to, Programs.




A pop up will appear, you’ll need to select the program you want to include the influencers to. Click on Add, and your influencers will be immediately included in that program.


Adding Influencers to Payments


Add influencers directly to our payments module. Either from the influencer tab or the List tab, you select the influencers you want to pay. You select the influencers you want to pay and you go to Add to, Influencers to, Payments.




A pop up will appear, you’ll need to select the invoice you want to include the influencers to. Click on Associate, and your influencers will be immediately included in that invoice.


Benefits of an Influencer List

Streamlined Workflows


  • Perform bulk actions to save time, such as sending influencers to outreach or payments with a single step.
  • Automatically manage duplicates when adding influencers to campaigns, avoiding repeated entries.

Payment and Communication Management


  • Integrate influencers into payment workflows, provided they have valid email addresses.
  • Ensure accurate and efficient communication for ongoing collaborations.