How to Export Tracked Content from Influencity

When you use Influencity’s Content Tracking to monitor posts from your influencers, it’s easy to export both the content and performance metrics, whether you need a single post or full bulk export.

This guide shows you step by step how to download everything you need: the content itself, public KPIs, and bulk exports, so you can archive, share, or analyze data outside the platform.

What You Can Export

Data Type	What You Get
Post content	Images, videos, carousels, full previews of tracked posts (Feed + Reels; Stories are shown as previews even if KPIs are unavailable)
Public KPIs	Likes, comments (for posts), follower counts, plus summary metrics like total interactions when posts are included in a Report.
Bulk exports	Full sets of tracked content and KPIs (in one go), via the Actions tab, ideal for backups, client sharing, or external reporting.

 How to Export: Step by Step

Step 1

Go to the Content section in the Influencity sidebar. This is where all tracked content lives.

Step 2

Find the content you want

• Use table view (for a data-centric export) or grid view (for a visual overview) to locate the posts.

Step 3

Use the “Actions” tab

• For individual exports: select the post → click Actions → Export → choose file format.

• For bulk exports: either select multiple posts or use the “Export all” option in the Actions menu.
  
  

Step 4

Download the content. The file will be emailed to your workspace address (or download directly depending on what you download).

Step 5

Open and review your file:

• The export includes content previews (image/video links or embedded thumbnails) plus KPIs (likes, comments, follower count, etc.).
• Saved as XLSX / CSV, good for Excel, Google Sheets, or other analysis tools.

What Exported Reports Include

• All posts you exported, feed posts, Reels, carousels, with preview links or embedded media.
  
  
• Public metrics: likes, comments, follower counts.
  
  
• Aggregate calculations (if you export from a report built from tracked content): total posts, total engagements, engagement rate, total reach (when manually input), cost per engagement/mille (if you added cost data), etc.
  
  
• All data visible in the report,  even columns hidden in the on-screen view will appear in the spreadsheet.
  
  

Aspects to Consider

• You cannot manually edit tracked content from the Content tab. If you need to add custom metrics (e.g. internal notes, cost, reach, impressions), first send the post to a Report, then edit there.
  
  
• Stories are treated differently: they are tracked and previewed, but because public KPIs often don’t exist, their export may only include a thumbnail , not metrics.
  
  
• If a post’s data is private (e.g. impressions, reach, saves), you’ll need to manually input those metrics once you receive them from the influencer, ideally inside a report.
  
  

Pro Tips for Cleaner, Smarter Exports

• Use filtering (by influencer, platform, date, or post type) before exporting to avoid dumping irrelevant content.
  
  
• Before exporting bulk data, pause any active tracking if you don’t want future posts included, helps avoid accidental duplicates.
  
  
• Consider exporting at the end of each campaign or once a month, this creates a clean archive and protects you if content gets deleted or modified later.