Creating a Campaign

Learn how to customize your workflow by creating a campaign.

Use this tool to visualize your campaign from end to end. 

What Is a Campaign?

This is a project management workflow tool that helps you visualize each step of your influencer marketing campaign. Much like the online list-making application Trello, campaigns allow you to create tasks and check them off as you go. Available as a list or as a kanban-style table, this tool can be customized to meet your needs. 

A campaign is a way to represent your project and will only be visible to you and other brand users. As Influencity is not a marketplace or agency, influencers will not be informed when they are included in a campaign or assigned a task. However, we do offer the option to contact influencers from your IRM in order to facilitate communication. For more information about this product, please check out our FAQs.

How Do I Create a Campaign?

  • Open this page and click Create campaign

Campaigns home

  • Select a workflow. The workflow you pick depends on the steps you want to represent in your campaign: 
  1. Full management 
  2. General (Shipping).
  3. General (No Shipping).
  4. Short Management (No Shipping).
  5. PR (Public Relations).

Tip: Choose a workflow with shipping if you need to send a product to your influencers (for example, sending them sneakers from your Spring collection).

  • Select the social networks you’ll use, set a budget, define the duration of your campaign, and state specific goals. You can also include information about your target audience.
  • If you want to include participation in events, etc. as part of your campaign activity, select the option Others.

Create a campaign_1

Caution: While other campaign information can be edited later on, the workflow you choose cannot be changed. 

Tip: Want to delete a campaign? Learn how to do so here